Ep.26 | Data, Energetics, Discernment: The Key Ingredients to Running a Sustainable Online Business With SEO Strategist & Measurement Marketer, Pri Kr...

When a lot of us get started in the online business space, we focus heavily on the strategic side of things, without realizing that there’s another piece to the puzzle; energetics.

This fun and informative conversation with Pri covers a little bit of all of it; the importance of tracking data, SEO, and measurement marketing, while still checking in with yourself and using discernment so you can build a business you actually feel passionate about.

Make sure you listen to the end of the episode because we end up chatting about some things that we’re noticing in the online space, and how they’re not as productive or as “values” driven as they may seem.

It gets juicy ;)

We hope you enjoy the episode!

 

OVERVIEW OF THE EPISODE:

• Pri’s story of following curiosity

• What can happen if you build a business “you think you should” vs. one you care deeply for

• Going from a primarily logic & strategic-based business to a more energetic-based business

• How strategy and energetics play together and how we really need both to build a sustainable business

• How to start strengthening your muscle of discernment and why it’s important

• Why Pri went back to working for corporate before returning back to her business and how it shifted some things

• What is measurement marketing and why it’s the part of your marketing plan that you’re missing?

• Why you don’t actually need Instagram to market your business

• The pitfalls of primarily using Instagram for visibility

• How we started integrating our Human Design charts into our business & marketing

• The truth we’re noticing behind “community over competition” in the online space

• Data, energetics, and discernment

• Gaslighting and virtue signaling in the online space

Resources Mentioned:

• How to Set Up and Starting Tracking in GA4: Mariah’s YouTube Tutorial

• Pri’s About Page: https://prikruijen.com/about

About Pri Kruijen:

Pri is an award-winning SEO Strategist and Measurement Marketer. She uses her 13 + years of experience to take the guesswork out of marketing so her clients can be confident and certain in making smarter business decisions 

Her mission is to help more women become financially independent so they can stand in their power and walk away from any situation that isn't serving them

 

Website: https://prikruijen.com/

Instagram: https://www.instagram.com/prikruijen/

Tik Tok: https://www.tiktok.com/@prikruijen

 

LEARN MORE & CONNECT WITH THE PODCAST:

• Curiouslyguided.com

• Instagram.com/curiouslyguided

   

CONNECT WITH THE HOSTS SHAY + MARIAH:

• Websites: saleswithshay.com & mariahmagazine.com

• Instagram: @saleswithshay & @mariahmagazineco