Curiously Guided Podcast
Welcome to the Curiously Guided Podcast, the show for intentional business owners and curious minds looking to combine the inner work and outer work to create a life, business, and career that feels deeply fulfilling & wildly aligned, on ALL levels. Hosted by SEO Strategist, Mariah Magazine & Sales Strategist, Shay Schindler, your two go-to girls for rewriting the rules to success, life, and business in a way that combines strategy with energetics; the inner & outer work, the doing & the being. This podcast started with both of us being in the online business world, craving more deep, meaningful & transparent conversations, so we decided to come together and create a space to do just that. Our guest interviews highlight cool humans doing cool shit, chasing their dreams, and going down their own rabbit holes to create a more sustainable and fulfilling life, in whatever way that means for them. We see this podcast as everything that people won’t share on social media. We don’t give AF about the highlight reels and “proven frameworks”. We love getting in the weeds, asking the tough questions, and doing the work to create a life & career we love, while committing to ourselves & our personal growth. Because only through that lens can we truly create a lifestyle that feels good from the inside out. Welcome to the Curiously Guided Podcast… Are you ready to trust the nudge & let curiosity guide the way? Because we’re excited to shake shit up & live outside the box with you. Learn more about us at CuriouslyGuided.com
Listen on:
The Podcast for Intentional Business Owners & Curious Minds.
🏆 TOP 100 SMALL BUSINESS PODCAST
Where the outer work meets the inner work, so we can create a life, business, and career that feels deeply fulfilling & wildly aligned.
LISTEN & GET INSPIRED 👇
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Episodes
Tuesday Mar 21, 2023
Tuesday Mar 21, 2023
Ya’ll, I listened back to this episode TWICE and took a full page of notes. Melinda has this way of like nonchalantly dropping wisdom & nuggets left and right without even realizing it lol
Tune in to get the full rundown of not only Melinda’s journey & Brand Strategy, but the behind the scenes insight on how to start making your creative process YOURS, as well as exploring the UNcertified movement.
You’re gonna love this episode.
Thanks for being here :)
Overview of the Episode:
➡️ Melinda’s transition from corporate branding job to entrepreneurship
➡️ Exploring the fear of getting more visible online
➡️ The true power of honesty & what it leads to
➡️ Pulling the pieces together to make an awesome program/service
➡️ Learning to create & execute YOUR creative process
➡️ Brand Strategy 101
➡️ Taking frameworks apart and putting them back together
➡️ The UNcertified movement
➡️ The pitfalls of getting “certified” What getting “certified” can often mask & the potential deeper levels of it
➡️ Being a creative thinker vs. an overthinker
Links & Resources Mentioned:
Melinda's Brand Strategy 101 Free Email Course
The E-Myth Book
YouTube Series Melinda was Featured in: The Process on The Futur with Chris Do
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Melinda Livsey:
Melinda Livsey is a graphic designer turned brand strategist and founder of the Brand Strategy Bootcamp. Her aim is to help make brand strategy (and life!) easier for the creative over-thinker and believes that curiosity is the only certification creatives need.
Website: https://melindalivsey.com/
Instagram: http://instagram.com/melindalivsey
LinkedIn: https://www.linkedin.com/in/melindalivsey/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
Connect with The hosts Shay + Mariah:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Mar 14, 2023
Tuesday Mar 14, 2023
In this episode, I (Mariah) am flipping it over & interviewing my co-host & brilliant sales-obsessed friend, Shay.
Shay & I get so jazzed up about interviewing our guests about their zone of genius, but we wanted to shine the light on each other and ooooooh baby I’m so glad we did.
Sales can feel really weird, or icky, or uncomfortable for A LOT of people when they first get started in business. And selling becomes this big roadblock that holds them back from not only making the money that they want but a roadblock in getting their genius out there in the way that they’re meant to…
Shay shares a new & empowering perspective on sales, which can help take a LOT of the pressure off, and allow sales to be, dare we say, FUN 😉 We dive into the history of sales, the common mistakes people make, along with tips and questions to start exploring how YOU can become a master at your own business sales.
It’s a juicy one…
Episode Overview:
➡️ Shay’s journey from hating sales, to absolutely loving it
➡️ The history of selling
➡️ Where does marketing end & sales begin?
➡️ Exploring what it means to sell with integrity
➡️ The most common mistakes that people make when selling
➡️ Sales calls vs. selling in the DMs
➡️ Tips on how can to start building up your confidence with sales
➡️ Questions to ask yourself when it comes to shifting your perspective on sales
➡️ Sales tactics to be aware of when you’re on a sales call (as a potential buyer)
➡️ The importance of boundaries, on both sides, with selling
➡️ Shay’s prediction for the future of sales and selling
Thanks for being here with us, we hope you enjoy the episode!
Links & Resources Mentioned:
Sign up for our email list to get notified about upcoming workshops!
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Shay Schindler:
Shay is a high-ticket sales consultant and coach with almost two decades of experience helping thought leaders and creators build profitable businesses online.
Shay got her start as a strategic planner, coordinating multi-billion dollar infrastructure investments in her midwestern hometown. And although the work was interesting, she quickly realized the traditional 9-5 life was not for her....
So after side-hustling for years, she took her online business dreams full-time and co-founded a brand consultancy in 2017 and has been busy ever since. She’s had the opportunity to help hundreds of clients grow their own online business, traveled to 20+ countries working remotely, started this podcast (@Curiously Guided), and discovered a passion for teaching non sales-y people how to sell more.
Love what you do, but need help selling it? Slide in her DMs at @saleswithshay on IG :)
CONNECT WITH SHAY
👉 Website: https://www.saleswithshay.com/
👉 Instagram: https://www.instagram.com/saleswithshay/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
Connect with The hosts Shay + Mariah:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Mar 07, 2023
Tuesday Mar 07, 2023
I can’t believe we packed so much juice (and laughter) into one episode, truly.
Topsie has this way of being able to balance the layered complexities of nuanced topics with light-heartedness, enthusiasm & cautiousness. She can laugh with you about all the wild shit happening, and then drip in mic-drop moments that blow your socks off, within the same sentence.
Topsie’s approach to chatting about mindset & emotional intelligence is unlike anything we’ve heard before. Honestly, even just her definitions for these things helped us have quite a few “ah-ha” moments throughout the episode.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
➡️ Topsie’s journey from being a mental health therapist to coming into the online space as a mindset & emotional intelligence coach
➡️ When to seek a coach vs. a therapist
➡️ Examples of when you refer coaching clients to a therapist or another suitable professional
➡️ Creating a team of support
➡️ What ACTUALLY is emotional intelligence, and what is it NOT?
➡️ How to measure emotional intelligence
➡️ Emotional intelligence in the workplace & in leadership
➡️ Steps & ways to improve your emotional intelligence
➡️ How trauma can play a role in developing emotional intelligence
➡️ A different perspective on being “trauma-informed”
➡️ How mindset affects your leadership
➡️ Ways to start working through emotions (other options besides therapy)
➡️ Differentiating intuitive nudges vs. fears
➡️ How delayed gratification can determine your success
Links & Resources Mentioned:
Topsie's Escape the Thought Spiral Guide
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Topsie VandenBosch:
Topsie VandenBosch, LMSW, is a Mindset & Emotional Intelligence Coach & Consultant for business owners.
She helps business owners identify, learn and master the use of mindset & emotional intelligence skills in the leadership decisions made inside of their businesses.
She has assisted in transforming the mindsets of hundreds of business owners and career-focused women over the past 10 years.
Prior to entrepreneurship, Topsie practiced clinical mental health therapy for 9 years and retired from her successful brick-and-mortar private practice to pursue being a Coach& Consultant full time.
If you're interested in learning Topsie's framework for destroying the negative thought patterns you experience in your business- then download her framework that will show you how to destroy the mindset spiral in entrepreneurship here!
Website: https://www.topsievandenbosch.com/
Instagram: https://www.instagram.com/topsievandenbosch
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Feb 28, 2023
Tuesday Feb 28, 2023
It’s no surprise that the online education space has been BLOWING UP. And that’s great! Making information more accessible to people is awesome. But we can’t forget that teaching & educating is a SKILL.
And what happens when you have an online space filled with courses & programs created by people that haven’t properly strengthened that muscle & developed that skill? Student & client frustration, lack of results, and/or curriculum that feels like chaos.
Now don’t fret, this episode is not about shitting on course creators or anything like that, actually quite the opposite 😜 — Tay’s approach to breaking down curriculum, live learning, frameworks, and education is empowering AF.
This episode is filled with SO many good perspectives, tips, and approaches both for course & program creators, and students & consumers.
We hope you enjoy it as much as we do :)
Overview of the Episode:
➡️ Taylor’s journey from teaching in the classroom to the online space
➡️ What actually IS a framework? Misconceptions about frameworks that are actually hurting your clients
➡️ Example of a well-balanced framework
➡️ How intentional teaching & education should be to get results
➡️ The hard thing about educating & teaching adults vs. kids
➡️ Learning styles & a better way to approach that
➡️ Learning is a SHARED responsibility
➡️ How energetics plays a role in educating & teaching
➡️ The biggest mistakes people are making with programs & courses in the online space
➡️ A different approach to getting feedback from clients & students
➡️ How we see selling changing in the online space
Links & Resources Mentioned:
Tay’s Curriculum That Connects
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Tay Weaver:
Taylor is a former public school educator turned corporate curriculum designer. She is also a successful business owner; serving over 50 programs as a curriculum consultant.
Taylor is known for flipping the education system on its head, shaking it all out, and replacing it with new thoughts, beliefs, and strategies to empower educators to be confident in themselves and their knowledge.
In a world that expects educators to give MORE...Taylor is always there to remind you that MORE is not required to be a successful educator. She believes that intentionality, best practices, connection, and the permission to have FUN are vital keys to student success in adult learning settings.
When she isn’t educating: Tay can be found playing Uno with her husband and daughter, finishing a thriller book in 24 hours, cuddling with her puppy, planning her next beach vacation, or making dance videos to post on Instagram.
Website: https://linktr.ee/taughtbytay
Instagram: https://www.instagram.com/taughtbytay_/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Feb 21, 2023
Tuesday Feb 21, 2023
This episode was so fun to record. Me & Shay get so jazzed up about interviewing our guests that we never really considered interviewing each other on our own zones of genius, soooo, we’re kickin’ it off with SEO…
But before you get turned off, just know that this episode is unlike any other SEO breakdown you’ve heard before. I have this weird ability to explain SEO in a way that feels not only approachable but sustainable.
SEO can be the (commonly overlooked, yet powerful AF) foundation of your entire business, website, and marketing strategy, IF you know how to do it correctly 😜
Tune in to get some massive perspective shifts, ah-ha moments, and learn the true potential of letting your audience come to YOU via search engines…
In this episode, we explore:
➡️ What is SEO & why is it important?➡️ How do search engines work?➡️ SEO vs. Google Ads➡️ What website mistakes do you see people make that actually impact SEO?➡️ How does website design play a role in SEO?➡️ How long does a blog post have to be in order to rank on Google?➡️ SEO Keywords & how to choose the RIGHT ones➡️ How to create a sustainable content marketing strategy➡️ Where do you think people should start with SEO?
Thanks for being here with us, we hope you enjoy the episode!
Links & Resources Mentioned:
FREE Roadmap to Successful SEO: https://www.mariahmagazine.com/seo-roadmap/
SEO Keyword Research Workshop: https://www.mariahmagazine.com/seo-keywords-workshop/
Google Analytics Setup to GA4: https://youtu.be/NfrURLtJp8Q
FREE Meditation pack (includes dream day meditation)
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Mariah Magazine:
Mariah is an award-winning Organic SEO Consultant for online business owners over at MariahMagazine.com. She’s a firm believer that showing up on Google and marketing your business doesn’t have to be as difficult & overwhelming as everyone makes it. With 7+ years of experience as an entrepreneur in the online & digital marketing space, she’s helped over 100+ clients get their websites found on Google by implementing a strategy that feels both doable AND aligned.
She’s been quoted on Forbes.com, interviewed on USA Weekly, and was the SEO Keynote Speaker in the Honeybook UPWRD Accelerator Program!
When she’s not zippin’ through cyberspace, she’s exploring new cities and supporting local creatives, or testing out DIY Pinterest tutorials. (Because hand-molded clay pots aren’t going to make themselves, ya know?)
CONNECT WITH MARIAH
👉 Website: https://www.mariahmagazine.com/
👉 Instagram: https://www.instagram.com/mariahmagazineco/
👉 YouTube: https://www.youtube.com/@mariahmagazine
Learn More & Connect:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS’ SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
Ahhh, this conversation was such a good one.
Rachel’s story about how she became a Copywriter is one that’s filled with so much insight & wisdom, regardless of how long you’ve been in the business space.
And then when we get deep into her zone of genius, talking about learning how to share your story & her different approaches to copywriting for her clients, it’s honestly just so refreshing; and wildly helpful.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
➡️ Rachel’s journey of her business & how it’s evolved
➡️ The importance of copywriting
➡️ How you stand out among the crowd in a saturated market
➡️ Changing habits requires adding resources
➡️ Find the sweet spot of what lights you up & what problem the world needs you to solve
➡️ You have permission to change your mind
➡️ How to start teasing out your story & your copy
➡️ Copywriting formula to help you start creating copy for your website
➡️ A new way to approach “pain points”
➡️ There’s a right time to hire a copywriter, learn when that is
➡️ The pros & cons of using templates & formulas
Links & Resources Mentioned:
Rachel’s Copywriting Guide to Write Your Site Right
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Rachel Greiman:
Rachel Greiman is a copywriter and documentary family photographer in Denver, CO. She owns Green Chair Stories, a copywriting collective committed to writing websites that get photographers booked. She believes cookies are a perfectly acceptable breakfast food, as long as you eat some salad later. She lives with her giant dog (an 80-pound bernedoodle named Bernadette), her giant husband (a 6'6" man named Travis), and her currently little (but probably soon-to-be giant) babies in a bungalow in the city.
Website: https://www.greenchairstories.com/
Instagram: https://www.instagram.com/greenchairstories/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Feb 07, 2023
Tuesday Feb 07, 2023
There’s a lot of content out there talking about “creating your 20-hour work week” and Shay & I have probably explored most of them lolol BUT Kaitlyn’s approach is one of the first ones that actually feels SUSTAINABLE to us…
Nope, we don’t talk about delegating or hiring a team in this episode. We focus on the INNER shifts you can make, as a business owner, to get LASER-focused on the shit you WANT to be doing.
You might need a pen & paper or have your phone’s notepad open for this one because Kaitlyn not only gives such good advice & insight, but the journal prompts that she just spitfires out, are straight GOLD.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
➡️ Kaitlyn’s journey of transitioning from graphic designer to coach
➡️ What actually IS NLP?
➡️ The potential pitfalls of having a goal of “hitting 6-figures”
➡️ Creating non-negotiables
➡️ The power of a “fuck it” moment
➡️ How to start building the self-trust muscle
➡️ How many promises are you breaking with yourself?
➡️ Giving your brain intentional problems to solve
➡️ Managing your energy as a Projector & Generator type
➡️ Creating a “20-hour” work week that works for YOU
Links & Resources Mentioned:
Get Your FREE Human Design Chart
The Compound Effect Book
Kaitlyn’s FREE Guide for Creating a 20-Hour Work Week
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Kaitlyn Kessler:
Kaitlyn Kessler is a business coach and mentor dedicated to supporting her clients as they step into more ease throughout their businesses and lives. Kaitlyn works with both practical business strategy and the inner work to create businesses that actually feel good to show up in and run. Her work is centered around self-trust, values, and leadership.
Website: https://kaitlynkessler.com/
Instagram: http://instagram.com/kaitlynskessler
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Jan 31, 2023
Tuesday Jan 31, 2023
There’s been a common theme emerging through a few of our podcast interviews with guests, so me & Shay wanted to dive into the idea of investing in yourself & your business…
As with anything in life, investing in yourself isn’t good or bad, there’s a lot of nuances here, and hint: it all comes back to YOU.
In this episode, we explore:
Info & course hoarding – being on the neverending wheel of seeking certifications & investing in programs, courses, and tools.
Shitty sales tactics to be aware of, especially when you’re on a sales call + how to get off a sales call that doesn’t feel quite “right”
How to start checking in with yourself & gain clarity on the motivating factor behind an investment
Our past & current investments; what we got out of them & how we’re using them today
Behind-the-scenes examples and stories of our decision-making process
Tips, insights, and some laughs along the way :)
Thanks for being here with us, we hope you enjoy the episode!
Links & Resources Mentioned:
FREE Meditation pack (includes dream day meditation)
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
Learn More & Connect:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS’ SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Jan 24, 2023
Tuesday Jan 24, 2023
Michael has a GIFT of explaining intuition and the layers of energetics in a way we’ve never heard before.
His background includes many more rigid & structured ways of being, like military training, being an airline pilot, engineering, and being an advisor in the corporate world (among many other things).
But what he ended up learning through the journey of it all, is that the true power lies within harnessing your intuition, and focusing on curiosity & collaboration.
This conversation includes SO many knowledge bombs, perspective shifts, and “ah-ha” moments. We’re super excited to share it with you.
Enjoy the episode :)
“Intuition is more powerful than intellect” - Steve Jobs
Overview of the Episode:
Michael’s journey of moving from corporate-focused, to intuitively lead
A grounded & structured way to think about intuition
The surprising thing about Leadership coaching in the corporate world
Bridging the gap between left brain & right brain
The problem with vulnerability
Supporting people by focusing on moving from the what to the WHY
Breaking down the 2 types of personal energy; catabolic (breaking down) vs anabolic (building up)
Exploring what it really means to be a good leader
The different levels & layers of energy
Compassion vs. Empathy
Tips for strengthening your intuitive muscle
The magic of emotions & being supported through them
The power of following the process: Being, doing, and having
The data & discoveries behind the brain, heart, and gut connection
Links & Resources Mentioned:
Heart Math
Special Curiously Guided & Michael Sipe Offer
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Michael Sipe:
Michael Sipe is a recovering Navy and airline pilot who frequently searches for the perfect longboard wave to surf. Yet, during his busier moments, he helps entrepreneurs upskill their productivity and find a sense of life fulfillment by integrating spirituality into their business. Michael is the owner of Sipe Coaching and Consulting and the COO of The Strategic Advisor Board, a small business consulting firm.
Website: https://www.sipecoaching.com/
LinkedIn: www.linkedin.com/in/michael-sipe-consulting
YouTube: https://www.youtube.com/channel/UCThTH3wdF_vUm_rSjNz6f8Q
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Tuesday Jan 17, 2023
Tuesday Jan 17, 2023
Wooooo baby, our first guest of season 3 is a special one.
Ash was our VERY FIRST guest on the podcast back in season 1 so we thought it would be fun to bring her back as our first guest of season 3 and check in to see where things are now…
There are so many good stories & helpful nuggets in this one.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
Ash’s journey of moving from a marketing strategist to a coach & healer
Allowing yourself to be seen in your genius
External vs internal validation
The magic in failing over & over and over
The mistake we make when defining our business titles and what we “call” ourselves
Redefining failure
Using tarot as a tool in business
Out-of-the-box ways to explore your subconscious
Honoring your natural rhythms & cycles
Exploring what surrender means
Links & Resources Mentioned:
The Pattern App
The Cycle Journal
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Ash Burnside:
Ash Burnside is a tarot-reading life coach helping women tap into the magic hidden in their journey, psyche, and souls to unlock deeper clarity, intuition, courage, and healing as they move forward in both life + biz. With a professional background in storytelling and mythological archetypes, Ash has pivoted from writing sales stories as a marketer for big online personalities into helping spiritually-hungry women to rewrite the narrative of their own life using modern coaching, ancient wisdom, and the power of the subconscious mind.
Website: https://www.healinghustle.co/
Instagram: https://www.instagram.com/healinghustleco/
LinkedIn: https://www.linkedin.com/in/ashleyburnsidemi
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco