Curiously Guided Podcast
Welcome to the Curiously Guided Podcast, the show for intentional business owners and curious minds looking to do things differently. Our episodes highlight behind-the-scenes stories and conversations with successful entrepreneurs building a life & business on their own terms. But we're not your typical business podcast š
We don't care about the "proven" frameworks, and the highlight reels. We love getting in the weeds, asking the deeper questions, and uncovering what "success" REALLY means. Because only through that lens can we truly create an aligned business and a life that we donāt *actually* want to escape from.
Are you ready to trust the nudge & let curiosity guide the way?
Hosted by SEO Consultant, Mariah Magazine + Sales Strategist, Shay Schindler, your go-to girls for rewriting the rules to success, life, and business.
This podcast started with both of us being in the online business world, craving more deep, meaningful & transparent conversations, so we decided to come together and create a space to do just that. Our guest interviews highlight cool business owners & entrepreneurs doing cool shit, chasing their dreams, and going down their own rabbit holes, all in the name of redefining success in business & life.
We believe you get to do things differently.
You get to pave your own path.
You get to decide what success, life, and business "success" looks like.
And it all starts with getting curious.
Welcome to the Curiously Guided Podcastā¦
Weāre excited to shake shit up & live outside the box with you.
Learn more about us at CuriouslyGuided.com
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š TOP 100 SMALL BUSINESS PODCASTĀ
š TOP 10% PODCAST GLOBALLYĀ
Not Your Typical Business Podcast.
š TOP 100 SMALL BUSINESS PODCAST
Your go-to girls for rewriting the rules to success. Sharing stories and conversations with successful entrepreneurs building life & business on their own terms.
LISTEN & GET INSPIRED š
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Episodes

Tuesday Mar 14, 2023
Tuesday Mar 14, 2023
In this episode, I (Mariah) am flipping it over & interviewing my co-host & brilliant sales-obsessed friend, Shay.
Shay & I get so jazzed up about interviewing our guests about their zone of genius, but we wanted to shine the light on each other and ooooooh baby I’m so glad we did.
Sales can feel really weird, or icky, or uncomfortable for A LOT of people when they first get started in business. And selling becomes this big roadblock that holds them back from not only making the money that they want but a roadblock in getting their genius out there in the way that they’re meant to…
Shay shares a new & empowering perspective on sales, which can help take a LOT of the pressure off, and allow sales to be, dare we say, FUN š We dive into the history of sales, the common mistakes people make, along with tips and questions to start exploring how YOU can become a master at your own business sales.
It’s a juicy one…
Episode Overview:
ā”ļø Shay’s journey from hating sales, to absolutely loving it
ā”ļø The history of selling
ā”ļø Where does marketing end & sales begin?
ā”ļø Exploring what it means to sell with integrity
ā”ļø The most common mistakes that people make when selling
ā”ļø Sales calls vs. selling in the DMs
ā”ļø Tips on how can to start building up your confidence with sales
ā”ļø Questions to ask yourself when it comes to shifting your perspective on sales
ā”ļø Sales tactics to be aware of when you’re on a sales call (as a potential buyer)
ā”ļø The importance of boundaries, on both sides, with selling
ā”ļø Shay’s prediction for the future of sales and selling
Thanks for being here with us, we hope you enjoy the episode!
Links & Resources Mentioned:
Sign up for our email list to get notified about upcoming workshops!
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Shay Schindler:
Shay is a high-ticket sales consultant and coach with almost two decades of experience helping thought leaders and creators build profitable businesses online.
Shay got her start as a strategic planner, coordinating multi-billion dollar infrastructure investments in her midwestern hometown. And although the work was interesting, she quickly realized the traditional 9-5 life was not for her....
So after side-hustling for years, she took her online business dreams full-time and co-founded a brand consultancy in 2017 and has been busy ever since. She’s had the opportunity to help hundreds of clients grow their own online business, traveled to 20+ countries working remotely, started this podcast (@Curiously Guided), and discovered a passion for teaching non sales-y people how to sell more.
Love what you do, but need help selling it? Slide in her DMs at @saleswithshay on IG :)
CONNECT WITH SHAY
š Website: https://www.saleswithshay.com/
š Instagram: https://www.instagram.com/saleswithshay/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
Connect with The hosts Shay + Mariah:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Mar 07, 2023
Tuesday Mar 07, 2023
I canāt believe we packed so much juice (and laughter) into one episode, truly.
Topsie has this way of being able to balance the layered complexities of nuanced topics with light-heartedness, enthusiasm & cautiousness. She can laugh with you about all the wild shit happening, and then drip in mic-drop moments that blow your socks off, within the same sentence.
Topsieās approach to chatting about mindset & emotional intelligence is unlike anything weāve heard before. Honestly, even just her definitions for these things helped us have quite a few āah-haā moments throughout the episode.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
ā”ļø Topsieās journey from being a mental health therapist to coming into the online space as a mindset & emotional intelligence coach
ā”ļø When to seek a coach vs. a therapist
ā”ļø Examples of when you refer coaching clients to a therapist or another suitable professional
ā”ļø Creating a team of support
ā”ļø What ACTUALLY is emotional intelligence, and what is it NOT?
ā”ļø How to measure emotional intelligence
ā”ļø Emotional intelligence in the workplace & in leadershipĀ
ā”ļø Steps & ways to improve your emotional intelligenceĀ
ā”ļø How trauma can play a role in developing emotional intelligence
ā”ļø A different perspective on being ātrauma-informedā
ā”ļø How mindset affects your leadership
ā”ļø Ways to start working through emotions (other options besides therapy)
ā”ļø Differentiating intuitive nudges vs. fears
ā”ļø How delayed gratification can determine your success
Links & Resources Mentioned:
Topsie's Escape the Thought Spiral Guide
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Topsie VandenBosch:
Topsie VandenBosch, LMSW, is a Mindset & Emotional Intelligence Coach & Consultant for business owners.
She helps business owners identify, learn and master the use of mindset & emotional intelligence skills in the leadership decisions made inside of their businesses.
She has assisted in transforming the mindsets of hundreds of business owners and career-focused women over the past 10 years.
Prior to entrepreneurship, Topsie practiced clinical mental health therapy for 9 years and retired from her successful brick-and-mortar private practice to pursue being a Coach& Consultant full time.
If you're interested in learning Topsie's framework for destroying the negative thought patterns you experience in your business- then download her framework that will show you how to destroy theĀ mindset spiral in entrepreneurship here!
Ā
Website: https://www.topsievandenbosch.com/
Instagram: https://www.instagram.com/topsievandenbosch
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Feb 28, 2023
Tuesday Feb 28, 2023
Itās no surprise that the online education space has been BLOWING UP. And thatās great! Making information more accessible to people is awesome. But we canāt forget that teaching & educating is a SKILL.
And what happens when you have an online space filled with courses & programs created by people that havenāt properly strengthened that muscle & developed that skill? Student & client frustration, lack of results, and/or curriculum that feels like chaos.
Now donāt fret, this episode is not about shitting on course creators or anything like that, actually quite the opposite š ā Tayās approach to breaking down curriculum, live learning, frameworks, and education is empowering AF.
This episode is filled with SO many good perspectives, tips, and approaches both for course & program creators, and students & consumers.
We hope you enjoy it as much as we do :)
Overview of the Episode:
ā”ļø Taylorās journey from teaching in the classroom to the online spaceĀ
ā”ļø What actually IS a framework? Misconceptions about frameworks that are actually hurting your clients
ā”ļø Example of a well-balanced framework
ā”ļø How intentional teaching & education should be to get results
ā”ļø The hard thing about educating & teaching adults vs. kids
ā”ļø Learning styles & a better way to approach that
ā”ļø Learning is a SHARED responsibility
ā”ļø How energetics plays a role in educating & teaching
ā”ļø The biggest mistakes people are making with programs & courses in the online spaceĀ
ā”ļø A different approach to getting feedback from clients & studentsĀ
ā”ļø How we see selling changing in the online space
Ā
Links & Resources Mentioned:
Tayās Curriculum That Connects
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Tay Weaver:
Taylor is a former public school educator turned corporate curriculum designer. She is also a successful business owner; serving over 50 programs as a curriculum consultant.
Taylor is known for flipping the education system on its head, shaking it all out, and replacing it with new thoughts, beliefs, and strategies to empower educators to be confident in themselves and their knowledge.
In a world that expects educators to give MORE...Taylor is always there to remind you that MORE is not required to be a successful educator. She believes that intentionality, best practices, connection, and the permission to have FUN are vital keys to student success in adult learning settings.
When she isnāt educating: Tay can be found playing Uno with her husband and daughter, finishing a thriller book in 24 hours, cuddling with her puppy, planning her next beach vacation, or making dance videos to post on Instagram.
Ā
Website: https://linktr.ee/taughtbytay
Instagram: https://www.instagram.com/taughtbytay_/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Feb 21, 2023
Tuesday Feb 21, 2023
This episode was so fun to record. Me & Shay get so jazzed up about interviewing our guests that we never really considered interviewing each other on our own zones of genius, soooo, weāre kickinā it off with SEOā¦
But before you get turned off, just know that this episode is unlike any other SEO breakdown youāve heard before. I have this weird ability to explain SEO in a way that feels not only approachable but sustainable.
SEO can be the (commonly overlooked, yet powerful AF) foundation of your entire business, website, and marketing strategy, IF you know how to do it correctly š
Tune in to get some massive perspective shifts, ah-ha moments, and learn the true potential of letting your audience come to YOU via search enginesā¦
In this episode, we explore:
ā”ļø What is SEO & why is it important?ā”ļø How do search engines work?ā”ļø SEO vs. Google Adsā”ļø What website mistakes do you see people make that actually impact SEO?ā”ļø How does website design play a role in SEO?ā”ļø How long does a blog post have to be in order to rank on Google?ā”ļø SEO Keywords & how to choose the RIGHT onesā”ļø How to create a sustainable content marketing strategyā”ļø Where do you think people should start with SEO?
Thanks for being here with us, we hope you enjoy the episode!
Links & Resources Mentioned:
FREE Roadmap to Successful SEO: https://www.mariahmagazine.com/seo-roadmap/
SEO Keyword Research Workshop: https://www.mariahmagazine.com/seo-keywords-workshop/
Google Analytics Setup to GA4: https://youtu.be/NfrURLtJp8Q
FREE Meditation pack (includes dream day meditation)
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
Ā
About Mariah Magazine:
Mariah is an award-winning Organic SEO Consultant for online business owners over at MariahMagazine.com. Sheās a firm believer that showing up on Google and marketing your business doesnāt have to be as difficult & overwhelming as everyone makes it. With 7+ years of experience as an entrepreneur in the online & digital marketing space, sheās helped over 100+ clients get their websites found on Google by implementing a strategy that feels both doable AND aligned.
Sheās been quoted on Forbes.com, interviewed on USA Weekly, and was the SEO Keynote Speaker in the Honeybook UPWRD Accelerator Program!
When sheās not zippinā through cyberspace, sheās exploring new cities and supporting local creatives, or testing out DIY Pinterest tutorials. (Because hand-molded clay pots arenāt going to make themselves, ya know?)
CONNECT WITH MARIAH
š Website: https://www.mariahmagazine.com/
š Instagram: https://www.instagram.com/mariahmagazineco/
š YouTube: https://www.youtube.com/@mariahmagazine
Learn More & Connect:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTSā SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
Ahhh, this conversation was such a good one.
Rachelās story about how she became a Copywriter is one thatās filled with so much insight & wisdom, regardless of how long youāve been in the business space.
And then when we get deep into her zone of genius, talking about learning how to share your story & her different approaches to copywriting for her clients, itās honestly just so refreshing; and wildly helpful.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
ā”ļø Rachelās journey of her business & how itās evolvedĀ
ā”ļø The importance of copywritingĀ
ā”ļø How you stand out among the crowd in a saturated marketĀ
ā”ļø Changing habits requires adding resourcesĀ
ā”ļø Find the sweet spot of what lights you up & what problem the world needs you to solveĀ
ā”ļø You have permission to change your mind
ā”ļø How to start teasing out your story & your copyĀ
ā”ļø Copywriting formula to help you start creating copy for your websiteĀ
ā”ļø A new way to approach āpain pointsā
ā”ļø Thereās a right time to hire a copywriter, learn when that isĀ
ā”ļø The pros & cons of using templates & formulasĀ
Links & Resources Mentioned:
Rachelās Copywriting Guide to Write Your Site Right
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Rachel Greiman:
Rachel Greiman is a copywriter and documentary family photographer in Denver, CO. She owns Green Chair Stories, a copywriting collective committed to writing websites that get photographers booked. She believes cookies are a perfectly acceptable breakfast food, as long as you eat some salad later. She lives with her giant dog (an 80-pound bernedoodle named Bernadette), her giant husband (a 6'6" man named Travis), and her currently little (but probably soon-to-be giant) babies in a bungalow in the city.
Ā
Website: https://www.greenchairstories.com/
Instagram: https://www.instagram.com/greenchairstories/
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Feb 07, 2023
Tuesday Feb 07, 2023
Thereās a lot of content out there talking about ācreating your 20-hour work weekā and Shay & I have probably explored most of them lolol BUT Kaitlynās approach is one of the first ones that actually feels SUSTAINABLE to usā¦
Nope, we donāt talk about delegating or hiring a team in this episode. We focus on the INNER shifts you can make, as a business owner, to get LASER-focused on the shit you WANT to be doing.
You might need a pen & paper or have your phoneās notepad open for this one because Kaitlyn not only gives such good advice & insight, but the journal prompts that she just spitfires out, are straight GOLD.
We hope you enjoy this episode as much as we do :)
Overview of the Episode:
ā”ļø Kaitlynās journey of transitioning from graphic designer to coachĀ
ā”ļø What actually IS NLP?
ā”ļø The potential pitfalls of having a goal of āhitting 6-figuresā
ā”ļø Creating non-negotiables
ā”ļø The power of a āfuck itā momentĀ
ā”ļø How to start building the self-trust muscleĀ
ā”ļø How many promises are you breaking with yourself?
ā”ļø Giving your brain intentional problems to solveĀ
ā”ļø Managing your energy as a Projector & Generator typeĀ
ā”ļø Creating a ā20-hourā work week that works for YOU
Links & Resources Mentioned:
Get Your FREE Human Design Chart
The Compound Effect Book
Kaitlynās FREE Guide for Creating a 20-Hour Work Week
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Kaitlyn Kessler:
Kaitlyn Kessler is a business coach and mentor dedicated to supporting her clients as they step into more ease throughout their businesses and lives. Kaitlyn works with both practical business strategy and the inner work to create businesses that actually feel good to show up in and run. Her work is centered around self-trust, values, and leadership.
Ā
Website: https://kaitlynkessler.com/
Instagram: http://instagram.com/kaitlynskessler
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Jan 31, 2023
Tuesday Jan 31, 2023
Thereās been a common theme emerging through a few of our podcast interviews with guests, so me & Shay wanted to dive into the idea of investing in yourself & your businessā¦
As with anything in life, investing in yourself isnāt good or bad, thereās a lot of nuances here, and hint: it all comes back to YOU.
In this episode, we explore:
Info & course hoarding ā being on the neverending wheel of seeking certifications & investing in programs, courses, and tools.
Shitty sales tactics to be aware of, especially when youāre on a sales call + how to get off a sales call that doesnāt feel quite ārightā
How to start checking in with yourself & gain clarity on the motivating factor behind an investment
Our past & current investments; what we got out of them & how weāre using them today
Behind-the-scenes examples and stories of our decision-making process
Tips, insights, and some laughs along the way :)
Thanks for being here with us, we hope you enjoy the episode!
Links & Resources Mentioned:
FREE Meditation pack (includes dream day meditation)
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
Learn More & Connect:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTSā SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco

Tuesday Jan 24, 2023
Tuesday Jan 24, 2023
Michael has a GIFT of explaining intuition and the layers of energetics in a way weāve never heard before.
His background includes many more rigid & structured ways of being, like military training, being an airline pilot, engineering, and being an advisor in the corporate world (among many other things).
But what he ended up learning through the journey of it all, is that the true power lies within harnessing your intuition, and focusing on curiosity & collaboration.
This conversation includes SO many knowledge bombs, perspective shifts, and āah-haā moments. Weāre super excited to share it with you.
Enjoy the episode :)
āIntuition is more powerful than intellectā - Steve Jobs
Overview of the Episode:
Michaelās journey of moving from corporate-focused, to intuitively lead
A grounded & structured way to think about intuitionĀ
The surprising thing about Leadership coaching in the corporate worldĀ
Bridging the gap between left brain & right brain
The problem with vulnerabilityĀ
Supporting people by focusing on moving from the what to the WHYĀ
Breaking down the 2 types of personal energy; catabolic (breaking down) vs anabolic (building up)
Exploring what it really means to be a good leaderĀ
The different levels & layers of energy
Compassion vs. EmpathyĀ
Tips for strengthening your intuitive muscle
The magic of emotions & being supported through them
The power of following the process: Being, doing, and having
The data & discoveries behind the brain, heart, and gut connection
Links & Resources Mentioned:
Heart Math
Special Curiously Guided & Michael Sipe Offer
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Michael Sipe:
Michael Sipe is a recovering Navy and airline pilot who frequently searches for the perfect longboard wave to surf. Yet, during his busier moments, he helps entrepreneurs upskill their productivity and find a sense of life fulfillment by integrating spirituality into their business. Michael is the owner of Sipe Coaching and Consulting and the COO of The Strategic Advisor Board, a small business consulting firm.
Ā
Website: https://www.sipecoaching.com/
LinkedIn: www.linkedin.com/in/michael-sipe-consulting
YouTube: https://www.youtube.com/channel/UCThTH3wdF_vUm_rSjNz6f8Q
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Ā

Tuesday Jan 17, 2023
Tuesday Jan 17, 2023
Wooooo baby, our first guest of season 3 is a special one.
Ash was our VERY FIRST guest on the podcast back in season 1 so we thought it would be fun to bring her back as our first guest of season 3 and check in to see where things are nowā¦
There are so many good stories & helpful nuggets in this one.
We hope you enjoy this episode as much as we do :)
Ā
Overview of the Episode:
Ashās journey of moving from a marketing strategist to a coach & healer
Allowing yourself to be seen in your geniusĀ
External vs internal validation
The magic in failing over & over and overĀ
The mistake we make when defining our business titles and what we ācallā ourselvesĀ
Redefining failure
Using tarot as a tool in business
Out-of-the-box ways to explore your subconsciousĀ
Honoring your natural rhythms & cycles
Exploring what surrender means
Links & Resources Mentioned:
The Pattern App
The Cycle Journal
FREE Meditation pack
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
About Ash Burnside:
Ash Burnside is a tarot-reading life coach helping women tap into the magic hidden in their journey, psyche, and souls to unlock deeper clarity, intuition, courage, and healing as they move forward in both life + biz. With a professional background in storytelling and mythological archetypes, Ash has pivoted from writing sales stories as a marketer for big online personalities into helping spiritually-hungry women to rewrite the narrative of their own life using modern coaching, ancient wisdom, and the power of the subconscious mind.
Ā
Website: https://www.healinghustle.co/
Instagram: https://www.instagram.com/healinghustleco/
LinkedIn: https://www.linkedin.com/in/ashleyburnsidemi
Connect with the Podcast:
Curiouslyguided.com
Instagram.com/curiouslyguided
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
Ā

Tuesday Jan 10, 2023
Tuesday Jan 10, 2023
Weāre soooo stoked to start season 3.
Weāve already recorded a few episodes with incredible guests, and you knowwww theyāre š„š„š„š„
For this season get ready for more depth, more transparency, and more pulling back of the curtain.
This entire podcast started out as a passion project & itās quickly becoming a big part of our lives.
We crave these conversations.
We love connecting with you all.
Annnnd weāre excited to experiment with ways to make this podcast better, bolder, and more visible.
Cool things are coming š
ā¦including this first episode of season 3!
Last season we created aĀ full episode on Lifestyle Design, where we dove into the nuances behind the freedom of being a business owner, but in THIS episode, we wanted to get a little bit more experimental with it.
We wanted to pull back the curtain and give you examples of how we use our āDream Dayā as a way to measure success in life & business, how weāre integrating it, how we use it as a lens for reflection, and how we inspire ourselves to think outside of the box.
This episode is FULL of insights, examples, and really juicy perspectives.
Thanks for being here with us, we hope you enjoy the episode!
Ā
Ā
Links & Resources Mentioned:
FREE Meditation pack (includes dream day meditation)
Buy us a coffee/support the podcast
Book a Strategy Session with Shay & Mariah
LEARN MORE & CONNECT WITH THE PODCAST:
Curiouslyguided.com
Instagram.com/curiouslyguided
Ā
CONNECT WITH THE HOSTS SHAY + MARIAH:
Websites: saleswithshay.com & mariahmagazine.com
Instagram: @saleswithshay & @mariahmagazineco
